Posts Tagged ‘sales’

I don’t love it because I sell it…I sell it because I love it.

Friday, May 8th, 2015


My activity on Instagram has increased these past few months and there is one connection in particular who has gained my interest by asking questions. Her sales pitch points out the aesthetic physical benefits plus financial gains to the buyer. Her attractive selling connects with new followers and potential clients on a daily basis.

What you say, write and how your body language reflects those words have a big impact on those you do business with. Steve Martin wrote: The way in which feelings and emotion impact on decision-making and behaviour can be powerful.

Professor Marianne Bertrand of Chicago Business School recently found that simply by printing a picture of a smiling young woman on an envelope containing an offer for a financial product led to 
a significant increase in response.

In Daniel Pink’s recent best seller, To Sell Is Human, he argues that very point -“we are all in sales whether we like it or not”. We are all participating in non-sales selling when we are convincing people to exchange something of value with us even if it is something non-monetary such as their time or attention. If they give us their attention, they will receive valuable information and advice from us.

Many people are or wish to be entrepreneurs, and while they would describe themselves as having the entrepreneurial drive or spirit, they don’t believe that they are very strong salespeople. In reality, we are all in sales. We are all tasked with persuading people to buy into whatever it is we are selling or responsible for, even if it is only an idea”.

What can we do for ourselves to become better salespeople?

Reframe our perspective

We can learn how to listen

We can observe what skills and recommendations a person looks for before consulting someone

Confidence – We can own our insights about our own business

We can ask proactive questions

We can be ready to act on our own personal procrastinations

We can become allies to our minds for breakthrough thinking

Be keen to connect and not exploit when networking. Be keener to build a lasting relationship that helps us all learn that time spent with each other is worth it.

‘I don’t love it because I sell social media benefits…I sell it because I love it’.

Carolyn Williams, helping you capture new followers, advocates and how to generate new leads for your business?


Breathing new life into business. I generate new leads, followers and advocates for small business owners & entrepreneurs


How grateful are you?

Thursday, February 26th, 2015



Langland Bay 2015


Yes, we know emotion sells. This view has that ‘wow’ factor to win the imagination of those who are lucky enough to capture the moment.

Have you ever asked yourself if you deserve to be happy?.

Dr. Robert Horden, Positive Psychology and Founder of The Happiness Project has written a book called Happiness Now!

Happiness is your true nature, It’s you minus your neurosis.

A standard happiness research model suggests

50% Genes – Personality
40% from choices
10% or less from life circumstances.

He adds “It’s no longer believed that our personality is wholly dictated by genetics. Instead we’ve found that the functioning of our genes changes according to nutrition and attitude, so choices play an even bigger part of our happiness than originally thought. Being grateful for what you have rather than complain about what you don’t. Choosing to believe that happiness is not something that only comes to those who deserve it”.

Social animals

Whether we like it or not we have an influence on the world due to the fact that our inner being radiates peace, energy, joy and gladness, we all possess it.  We need to think of a way that benefits those around us.  We need to do it because human beings are social animals and we all owe something to the world.  We are all connected somehow, so the way we feel influences others right?.

We can choose to select the positive interpretations which boost our well-being. Telling ourselves nice stories, enjoying the moment, as opposed to obsessing about the future.  True happiness comes from when it’s shared, as we see daily here on social media networks. It’s contagious, intoxicating and sparkling like champagne and like champagne it’s not meant to be drunk alone.

Be mindful of what you reach for and remember to celebrate that moment.


Carolyn Williams, helping you find ways to re-energise yourself for your business?


Breathing new life into business. I provide social media campaigns for small business owners & entrepreneurs to help increase their followers, advocates and leads using social media.